
Thanks to the efforts of the Russian cyclist Denis Menchov of Rabobank, Rudy Project has crossed a significant finishing line in cycling, the sport with which the italian company has grown over twenty years of business and commitment. After his success in 2005 in fact, the twenty-nine year old cyclist once again dons the gold jersey at the Vuelta – rightfully becoming one of among the most important cyclists on a worldwide scale.
Menchov chose to wear Rudy Project sunglasses with new ImpactX Photocromic Clear lenses to tackle the 21 stages of the Vuelta a España, one of the greatest competitions within the world cycling scene.
These photochromic lenses feature the most advanced optical technology with a lifetime guarantee. Equipped with the maximum range of chromatic variation (20%-78% transmission), which goes from transparent to black, the new ImpactX Photocromic Clear lenses played a decisive role when it came to facing the challenge of the 3 Spanish weeks of the Vuelta in any light and weather conditions.
The young Russian racer chose the Photochromic Clear lenses from among a wide range of ImpactX lenses by Rudy Project, all of which are the result of extensive studies on the needs of sports professionals and research into the most innovative materials and solutions.